Use of Video in the Web Context

Creating and embedding short films and teasers compatible with the web.

Video formats vary in type and purpose.
Currently, video formats can be roughly classified as real, web-optimized footage or AI-generated videos.

Real Video

  • Shows real locations, people, work, and everyday life
  • Can use design elements known from cinema
  • Communicates authenticity

AI Video

  • Can visually represent processes or products
  • Allows particularly sharp and detailed rendering

YouTube vs. self-hosted

Videos can be delivered either via external platforms like YouTube or directly from your own server. YouTube offers easy embedding and optimized streaming but is subject to platform policies and may include third-party tracking. Self-hosted videos provide full control over presentation, branding, and privacy, but require your own resources and optimized delivery for web streaming.

Optimized video can be easily delivered on modern hosting solutions.

Genesthetic

Impressions from the Swiss clinic for aesthetic surgery GenEsthetic

Short Film Vespa Circuit Championship

Impressions documenting a racing event from various perspectives.